STIPE MIOCIC
THE GOAT. I WAS LUCKY TO HAVE THE CHANCE TO WORK WITH STIPE AND HIS MANAGER TO COME UP WITH AN ICON THAT HE CAN USE THROUGHOUT HIS CAREER. I WANTED THE ICON TO BE SIMPLE, BRANDABLE, AND SOMETHING THAT RESEMBLES ATHLETICISM.
THE GOAT. I WAS LUCKY TO HAVE THE CHANCE TO WORK WITH STIPE AND HIS MANAGER TO COME UP WITH AN ICON THAT HE CAN USE THROUGHOUT HIS CAREER. I WANTED THE ICON TO BE SIMPLE, BRANDABLE, AND SOMETHING THAT RESEMBLES ATHLETICISM.